Tacoma targets Seattle/King County in ad campaign

Tacoma Mayor Bill Baarsma and Tacoma Economic Development Department Director Juli Wilkerson, will launch an ad campaign aimed at business decision-makers in the greater Seattle/King County area.

They will unveil the ads at a Tacoma press event prior to a mid-day press conference in Seattle.

The month-long campaign is aimed at enticing Seattle metro-area businesses to expand or relocate to Tacoma. It is the next step in the city’s “#1 Wired City” marketing campaign.

The city developed the ad campaign with the help of Augustus Barnett, a local advertising and design firm.

The Tacoma press conference is set for 8 a.m., this Friday, May 3, at the Tacoma Sheraton Hotel, 1320 Broadway Plaza. A light breakfast will be served.