Goodwill Industries International has launched a new innovative campaign emphasizing the positive impact that donating gently used clothing and other household goods has on communities and the planet. Through the “Donate Movement,” Goodwill is challenging people to rid their closets and homes of unwanted items and put them to good use by donating them.
“When you donate the items you no longer need to Goodwill, you are helping someone find a job, strengthening your community and preserving the planet,” said Jim Gibbons, president and CEO of Goodwill Industries International. “Your donations also help the environment by allowing other people to repurpose the items so they can be diverted from landfills.”
The Donate Movement kicked off June 28 during the Goodwill Industries International Delegate Assembly at the Greater Tacoma Convention and Trade Center. Tacoma Goodwill hosted the event, which included nearly 300 CEOs and board leaders from across the United States discussing program, donations and retail issues.
“We’re pleased Tacoma was chosen for the launch of this national Donate Movement,” said Tacoma Goodwill CEO Terry A. Hayes, who noted tours of the agency’s new Milgard Work Opportunity Center were provided. “In these tough economic times when our job training and placement services are needed more than ever, people should know their donations to Goodwill are an investment to help change lives.”
Goodwill also unveilled a new “D” donation icon with the goal that it will become a universally recognized symbol stamped on donatable items, similar to the recycling icon. Businesses have partnered with Goodwill to show their support of the Donate Movement and impact positive social change and environmental sustainability in communities everywhere. Goodwill hopes that this movement will encourage people to reduce, reuse and repurpose items they no longer need.
As part of the launch, Tacoma Goodwill has added two donation locations — one at its Milgard Center, 714 S. 27th St., and at the Hotel Murano, 1320 Broadway Plaza in Tacoma. To encourage donations, Tacoma Goodwill is giving donors a coupon for 30 per cent off purchases at Goodwill stores across the Tacoma Goodwill service area. The coupons are good through the end of July. For a complete list of Tacoma area donation locations, visit tacomagoodwill.org and click on “Donate.” To learn more about how donations help Goodwill’s mission nationwide or find out about the Donation Movement, visit http://www.donate.goodwill.org .
